How could we help our businesses during these periods of lockdowns and various restrictions?
Let’s first see if you even need to do what I’m about to suggest. If you answer YES to all of these you can skip the rest and get on with your day.
You have no problem putting yourself out there
You feel super confident showing up
You have an effective branding strategy
You have no trouble becoming visible.
If your answer is NO to any of them, keep reading.
Let me first tell you that you’re not alone. Despite having extensive experience and skills, many of us feel less than thrilled about having to put ourselves out there. I had the same challenge when I first started out running my own business.
No amount of quick fixes – tips and tricks of branding & marketing – helped me though. I had to find a more holistic way. So I ended up developing a method, which made my business and my brand possible.
And that same method (the SEEN Framework), which took years to develop, is what I used to help my clients design and build their successful brands. Of course, if you were to follow my method it won’t take you years. However, it still takes time, effort and, more than anything, significant amounts of emotional labour.
If you’re ready to help your business (what better time than when you’re forced to ‘stay home’) I recommend working through my Invitations to Play which is a 20 page PDF workbook designed to help you overcome any hangups about branding and kick-start your journey to building a successful brand.