My mentors have mainly been books. When I began my own brand building journey, I looked first towards available books on branding only to find out that there weren’t any written specifically for my own challenges.
That was the reason why, among many other reasons, I wrote my book How Do You Want to BE SEEN.
At the end of the book, I share a list of recommended books. While I do realise that it is an eclectic mix of books, they helped me shape my own branding message and my outlook on life. Grand yes? After all, it’s all down to what kind of meaning we give to each and every piece of information we come into contact with.
With that, I’ll let you peruse these titles —download sample chapters and see if any of them tickles your fancy—and let me know if you end up reading any of them.
- The Way of Integrity by Martha Beck | Amazon AU or Amazon US
- Range by David Epstein – Amazon AU or Amazon US
- The Courage to Be Disliked by Ichiro Kishimi and Fumitake Koga | Amazon AU or Amazon US
- So Good They Can’t Ignore You by Cal Newport | Amazon AU or Amazon US
- Originals by Adam Grant | Amazon AU or Amazon US
- Body of Work by Pamela Slim | Amazon AU or Amazon US
- Do More Great Work by Michael Bungay Stanier | Amazon AU or Amazon US
- Story Driven by Bernadette Jiwa | Amazon AU or Amazon US
- This is Marketing by Seth Godin | Amazon AU or Amazon US
- Building a Story Brand by Donald Miller | Amazon AU or Amazon US
- What You Wear Can Change Your Life by Trinny Woodall and Susannah Constantine | Amazon AU or Amazon US
- The Practice by Seth Godin | Amazon AU or Amazon US
- The Answer to How Is Yes by Peter Block | Amazon AU or Amazon US
- Big Magic by Elizabeth Gilbert | Amazon AU or Amazon US
- Winging It by Emma Isaacs | Amazon AU or Amazon US
- Essentialism by Greg McKeown | Amazon AU or Amazon US
- Positioning by Al Ries and Jack Trout | Amazon AU or Amazon US
- 22 Immutable Laws of Branding by Al Ries and Laura Ries | Amazon AU or Amazon US
- How Brands Grow by Byron Sharp | Amazon AU or Amazon US
*These books are linked to Amazon’s affiliate program.
